There is a lot of evidence to suggest that when done right, staging typically helps homes sell faster and for a higher price, with typically being the operative word.

So, when might staging not be necessary? If your home already looks like it belongs in a design magazine, you may not gain much from additional staging. Or if your home is in an extreme seller’s market where you can expect multiple offers, though you could be leaving money on the table. Staging may also be unnecessary if your home is being sold ‘as is’ or requires major renovations, or if the primary value lies in the land or the location itself. Finally, if
the expected return doesn’t justify the cost of staging, it might not be worth the investment. If you decide staging isn’t necessary, it’s still important to clean thoroughly, declutter, and consider more budget-friendly options like virtual staging.

On the flip side, there are situations where staging is strongly recommended, even essential. These include balanced or buyer’s markets, where staging can provide a critical competitive edge; vacant properties to help prospective buyers imagine themselves living there; properties with uncommon layouts where expert staging can highlight functionality; and luxury listings, where prospective buyers expect beautifully presented turn-key homes.

When in doubt, or even just for a second opinion on whether you need staging or not, it’s always a wise idea to get the professional opinion of a REALTOR®.