The Power of Scent

August 20, 2024

Over time, you can become so accustomed to the smell of your home that you may not think twice about it. But when a potential buyer first walks into your home, one of the very first things noticeable to them is the smell. So, you want it to be a good one.

To keep potential buyers sniffing for more use these scent tips:

Good Smells

  • Light florals
  • Citrus
  • Vanilla
  • Natural wood (think pine, cedar)
  • Natural herbs (think basil, thyme)
  • Fragrant plants (think roses, eucalyptus, lavender, and rosemary – just make sure they get plenty of light)

Bad Smells

  • Strong cooking smells (fish, eggs, garlic, onion, etc.)
  • Pet odours (clean all pet paraphernalia also for allergy reasons)
  • Strong cleaning chemicals (bleach)
  • Smoke (use an air filtration machine)
  • Stale, musty smells (open windows to let the fresh air flow in)
  • Too many smells (if even they are good) Focus on 1 or 2 scents

Remember, emotions are driven by senses, which play a role in the buying process. The scent of your home will trigger feelings, in your prospective buyer, so make sure it’s good feelings.